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subject: Problems In Call Center Services [print this page]


There are several challenges faced by the call center companies as they try to offer quality and competent BPO support to the clients. Some of these challenges are extremely demanding and can make the agents and employees stretch their backs to an incredible degree. However, each new challenge is like an opportunity to work through it and come out with a learning experience. There are many aspects of a call center that employees learn while they are on the job. Training and courses in telemarketing services do not always teach you everything that you will need to know when you are working at the desk. In this article we will pick up some of these problems and check how we can get our heads around them.

The coordination of the call center companies with the clients is one such area. Clients often tend to bear down heavily on the call center with their ideas and demand that their ideas be incorporated. The clients may be right in their assessment of what needs to be done. But the ideal way to do it is to discuss things over with the BPO managers. These professionals know the telemarketing sector and how to deal with the projects from close quarters. They are experienced and know what the approach should be and suit them to meet the needs of the clients. They are better placed to decide what kind of call center services you would need. As a client, you can tell them your goals and take a step back.

Let's now move away from this line of thought. At the motivational level, the call center companies have to be really good. Telemarketing is a job that requires a lot of stress handling and time management. It requires unearthly hours and long lengths of work at the call center. It's the duty of the BPO managers to keep the agents motivated and on their feet. When you are doing a job that requires continued stress management, you will tend to snap at a point. If the team leaders and the supervisors are not motivating them as they should, the agents are more likely to give up and drop their shoulders. That's not good for a call center in Canada or the USA where the drive to be on top is second to nothing.

A serious problem at the call center is the optimization of the resources according to the requirements of the project. Call center companies sometimes fail to read the telemarketing project in the correct light. As a result, they falter during the course of the project. It may be that they overshoot their expenses and end up incurring cutting into their profit percentage. The ideal way to deal with it is to plan every stage of the call center services. Try not to launch the project without careful detailing that includes costs, infrastructure and procedures to be followed. Also, it pays to have Plan B. You cannot dictate the course of projects at all times.

by: Ivana Lewis




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