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subject: Web marketing- does your web designer really understand SEO? [print this page]


Planning your web marketing? Are you thinking of getting help from a web designer for this? Very good idea indeed is this. But stop for a while and think or rather I should say try to find out whether your web designer at all is aware of the search engine optimization techniques or not. Many so called good web designers would happily like to claim that they can have a beautiful website designed for you which in no doubt they would. But then it would be only appreciated by him and you since no one would be successful in finding your website so easily. Then what is the point making such a website?

This is the reason why it is considered so important for your web designer to understand the techniques of SEO (Search engine optimization). There are quite a number of web marketing techniques that are coming up in the recent times and these smart web designers are so complacent that they do not even wish to find out much about them. They feel so confident that they stay under this impression that these things hardly matter and waste energy somewhere else.

They usually instruct their clients to come up with scores of keywords so that they can scatter it here and there and ensure the ranking of the website in any of the search engines or they blissfully ignore the requirements of on site SEO factors. The keywords that they ask their clients to come up with are usually utilized by including them in Meta tags. The idea of Meta tags are a complete waste of time and useful energy, so I am sure you understand the futility of this technique.

The SEO factors are very important and should be considered during the building phase of the website and many of these web designers just prefer to ignore it.

The content that you wish to supply in your website requires some amount of prioritization. By this I mean that you definitely have something in your mind about how important is one fact from the other that you wish to display in your website, so for that you would require to prioritize your content. And for this purpose you would require H1 H2 and H3 tag knowledge. But since you have hired a web designer, he is expected to keep track of this. But I wonder how many web designers are aware of the importance of these.

Try to ensure that they know enough about it. XML site maps are important and make sure that your web designer is incorporating it.

Correctly phrased and optimized page titles along with Meta description are demanded by your website, you must see that your web designer is aware of these. So do not avail the services of such firms which disregard the importance of the above mentioned factors.

If you are in Auckland then you can definitely think of labyrinth solutions of Auckland's north shore which happens to be a well reputed firm with good web designers. Apart from these there is votech and many other companies that are really good at doing their work.

Web marketing- does your web designer really understand SEO?

By: Alex O Jacobs




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