subject: State Best Buy Beauty And The Key In Which The Interests Of Compromise? [print this page] Days ago Days ago
States United States
Electrical
A heavy bomb thrown to the outside world, that without losing control of the Company will be considered under the principle of including Best Buy, including the introduction of the strategy
Investment
Persons. Have surprised the country outside the United States in this initiative, in fact, this is not the country America 1:00 whim, but rather reflects a more accurate, and current
Home Appliances
Chain competition, new trend: Foreign home appliance chain exchange time is ripe for strategic resources. China Financial ceremony
The first few days, the placing of existing shares by country U.S. to be the first after the new old way of subscription of new shares and the proposed issuance of convertible bonds, raised 6.55 billion Hong Kong dollars, it was possible the country will raise huge sums of money with the introduction of U.S. strategic investor together. In fact no necessary link between the two, countries the United States the most pressing problem is clearly not the funds, but international operations
Management
Experience problems, 65.5 billion is only a tactical achievements, the country is far from being able to solve the sustained and rapid development of U.S. strategic resources.
Strategic resource is the long-term development of enterprises in order to prevail over all other competitors in the formation of the unique advantages of resources combined. For the fast growing Chinese home appliance chain enterprises, although the financing is very important, but the international management and operating experience is even more important, money to solve the real economic dimension, and international operations management solution the future long-term development issues, which is considering the introduction of the country, including the U.S., including Best Buy, strategic investors, the most basic starting point.
Then, the introduction of strategic investors is not the country America's wishful thinking, national beauty and Best Buy, but the market against each other, life and death of the competitors, with the two sides can sit down and calm the mind, became angry olden please? In my view, the former may not, but now the competitive situation has gradually turned into hostility of both strategies
Cooperation
Basis.
States United States is currently China's largest home appliance chain, its greatest asset is not hundreds of billions of sales a year, not thousands of stores across the country, but the Chinese home appliance retail market, deep understanding and skillful operation. Which is such as Best Buy, the most scarce foreign chains. Best Buy up to three or four years after the test, up to now only in China, out of a store, shop plans, but its future is in a year or year and a half 1-2 new stores, which kind of shop is clearly far below the pace of local Chinese home appliance chain.
Main reason for the slow pace of development Best Buy "agitated, and this situation happened frequently in foreign-funded enterprises. For example, in the United States retail giant Wal-Mart department store chain is recognized as the rich experience of overseas market expansion and appliance business experience, but in recent years has successively In China, Japan, Korea and other markets have encountered the "inability to adapt and embarrassment. Best Buy some time before the earthquake reflects the personnel that, if do not understand the local market, placed in the road in front of Best Buy is still unknown.
Gome in China are concerned, with the rapid expansion of stores, especially the acceleration of the pace of internationalization, management and operational problems come one after another, as home appliance chain in China is a new Format, in China there is no mature experience can learn from. This is the Best Buy are good at, Best Buy in the development process to form a set of customer-focused marketing strategy, and inventory management, retail trade,
Transport
, Store management has systematically improved to become the world's top supply chain. This management official Chinese home appliance chain business model to learn from.
Therefore, the above two reasons, the States United States and went to Best Buy the next is not entirely impossible. Billion each year in China's home appliance retail market, 5000-8000, which presents tremendous business opportunities. Foreign home appliance chain enterprises may wish to use a competing approach to the treatment process of development in the future chain of competition simply go by the competing road, which will become the enterprise development and trend of competition in the industry, will promote the new situation effectiveness of enterprise resource optimization and market value, and more help to achieve a win-win-win even competing goals.
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State Best Buy Beauty And The Key In Which The Interests Of Compromise?
