subject: Pay Per Face: 52 Facebook Advertising Tips Best Practices [print this page] Facebook ads are interesting and profitable
Combine AdWords copywriting and image analysis of linkbait targeted advertising and have a Facebook page.
And this is a new system to learn how to compete in. In the end, I combined my own experience with creating and optimizing ads for Facebook and their clients in reviewing the existing literature there, and created free white paper and video training with the name Pay Per FACE: 52 Facebook ads Tips and Best Practices .
Ill share some of those here with you:
CPM use. The more compelling ads, the higher the CTR, and thus lower rates of CPM, CPC, so you can take advantage of this, and leaves a lower CPC.
Change your ads frequently combat fatigue viewer. The more targeted you are, the sooner people will see and will ignore it. Use Quantcast and Google AdPlanner to obtain demographic data to drive. Organizing target groups(the campaign) with high, medium and low affinity and budget. Make compelling photos : look amateur photo, animals, people smiling, the image of the target group on goal or dream. Post a copy of awesome: questions, opinions, calls to action, call-out on the basis of a demo targeting. Always test multiple ads. Always. Always. Ad Pause when a tire to 25% of the original CTR, but again later. Sometimes Ive seen better results from your ad the second time. Get a super-granular , creating permutations like, age, sex, more segmented campaigns. Then you can allocate in accordance with the implementation of the budget and increase overall ROI. Studies Digg top posts from the last 365 days in a category to see what makes people click. Use Facebook FB and special terminology to copy. For example, fan pages, walls, columns, likes and groups.
This applies to 11-for 41 more tips, more explanations, more graphs, and narrated video presentation on the document, click here:
Pay Per FACE: 52 Facebook ads guidance and best practice
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Pay Per Face: 52 Facebook Advertising Tips Best Practices
