subject: Ping is neither social nor is it in the network. Discussion. Ping [print this page] Apple iTunes started on Wednesday evening for the moving talk lauding as a MySpace killer , only to land Thursday morning, among the critics and nasty break-up with Facebook . Now when the dust begins to settle, let us look at what Ping, as well as could be.
Om claimed that Ping is the future of social commerce , but his sole focus buy and presence for may hinder the bright future. There are four main issues for Apple to work quickly in order to be successful Ping:
Ping in social interaction, is based only on new purchases.
In order to fulfill the social network of any kind, you must provide users with the ability to share what it they bring. I have over 6000 songs on my laptop itself, not in what I have saved on my external drive. probably third of them were purchased through iTunes. In order to replace all of that music with those who are behind me I have to click out of the Ping and the iTunes Store, find the album already own, and click the Like from the pulldown menu. This is the intuitive UI with too much effort on your part. My stream of music and my work on some of your favorite songs or hatred can now be made available to other services. Why should I worry about everything passes when I click on Love on last.fm(which is already running in my dock) and share the track through another social networks that may already be providing direct Amazon MP3 connection, or other services for the purchase of
Also, Ping is so detached from experience that when you let iTunes auto-fill my I Like Music elections in the registration, I only had 10 selections music, my children, which he bought with a gift card, which he received as a gift. No, Ping, these one-star choices Hannah Montana Chipmunk film and music are not music I like. In fact, the assessment that the music in iTunes, I think that a music star and assigned children, said he really did not like at all. Purchase does not equal love.
Ping does not allow the creation of new tangential discussions, or share status additional positions, or social activity chart.
To start any conversation about Ping, I have something to do with the iTunes Store: catch and songs Like or album or post, or buy something. I can not begin a conversation with Hey, if anyone of you catch the Arcade Fire concert on YouTube? What do you think? Again, it is not possible here smart-with links to products based on organic conversation, and Apple is missing the boat. I think we can leave a comment if you purchase or how is happening in my stream, but if youve liked or buy the album and wants to to it later, I had to go dig in the old conversation. I can not start another.
Concept Apple may be, but is certainly not the user interface.
one point, that every Apple fanboy(or Fangirl) has always been able to do it without Apples argument is as intuitive interfaces ever. This is the original company of the plug-in-a-go MO for their products, but even on Wednesday evening, when I joined Ping and talked it over with early adopter crowd, Twitter, we all stumble. If the people who have more than 400 log-in social network IDs are confused how to go about interacting with each other at the portal community, as the average user will be able to figure it out? Known Status box visible on top of the screen on every social network is missing. If you want to comment on the activities of another user, you must find a link to the comment box(existing white would be much more obvious) . The worst thing, pull-down menu that appears on the albums or songs in the stream appears to be part of the Album z button on the project which could result in cautious users may fear buying the album, and not comment.
social graph is missing.
This is a social networking one hundred and first one does not want to sign up for new service, just manually search for the same group people with their friends on Facebook, then the Foursquare. They want a quick and easy way to import contacts from services such as Facebook Connect. post-launch offer Apples implosion Facebook to piggyback Facebook social graph has been a devastating blow for filling a new service. Apple needs to do something fast to replace it, or those boring logging to log only to find there is no new activity in the last three hours. Social networking sites need a constant stream to the business users involved.
As for trying to convince my friends to use the service, do not want to deal, for the most part. There are already using the services on Facebook or MySpace to share music in a much simpler way than the Ping provides. In almost 48 hours from the start, I mounted the wheels of the actual technology of friends and connections, with a total supporters and those who follow, is less than the 30th Considering I have over 300 friends on Facebook, its really a small percentage of my social graph.
listen to my iTunes library on my day job, alternating with the Pandora. And I often go to last.fm(if iTunes is running) or Pandora to block and the song is too difficult to do that with Ping because I have to take a break from what I do is to hunt down. More of my social sharing of music is as simple as flipping to another window and a single click. Do not look at the Ping, I have to manually refresh it often, and hours between update. Now, Ping is a lonely place, which seems to be filled only by die-hard fans and early adopters of Apple.
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Ping is neither social nor is it in the network. Discussion. Ping
