subject: Tips To Live By For SEO Beginners [print this page] Beggining SEO users should acknowledge that it is an ongoing process that will take some time and full committment. Rules of search engines are constantly changing, stay on top of them by optimizing your site on a consistent basis. What works now and what doesn't work anymore are key to maintaining your site's ranking. If you aren't working to maintain your ranking your site won't stay at the top position for long. You will see that you are not the only website out there with the same or similar information, your competition will be working hard to keep up with you.
You must out do them in order to reach the top and keep yourself there. It's not just about building more backlinks, but it's also about updating your content and adding more relevant keywords. There is a lot you can do to increase your ranking, but when it comes to staying put in the same position, it takes commitment from your end. If you choose to target long tail keywords you will see fewer competitors and thus be able to stay higher longer without as much work. You still must watch out for competitive markets, these will have alot of competition and you will find it necessary to keep analyzing your rankings to improve them every now and then.
Your website's SEO will function better for you if you remember that the quality of incoming links are much more important than the sheer quantity. In other words, the sites that the link to you have to be relevant and of quality. So if you get your inbound links coming from irrelevant sites that are not related to your site's content, then it's going to do more harm than good.
Search engines will frown on this because they are looking for related site information. The higher the rankings of the linked sites the more benefit you will see. Your site will benefit from the reputation of the sites you link, giving you a higher ranking and positively impacting your visitors in the long run. Don't act hastily and accept any link that comes your way, investigate before you act in order to get better rankings.
Leverage the support that you get from the search engines. The search engines give you quite a few valuable tools that can help you improve your ranking. These are some surprisingly effective resources that can really help you improve your SEO efforts. For example, we all know the value of keyword research in SEO. If you need help finding better keywords so you can rank more highly, just use Google's Keyword Tool. Many of the tools you can use online for free are actually superior to the high priced ones that people want to sell you. In Short, SEO is the easiest most effective traffic driving strategy on the net.