subject: A Definitive Guide To Production Music Libraries [print this page] Tons of advertisers and promoters did immediately understand the power of music to get a message across ever since the dawn of broadcast media. They knew that any marketing endeavor will succeed with the right tools, that tools include including famous recording artists and their music in this endeavor. But that didn't suffice, they had to figure out a better cost-prohibitive endorsement to advertise the music. And this is made possible by production music libraries.
Production music libraries exist primarily to provide producers of media with a pre-recorded music collection for license to use in any/all type of media. Master rights (the physical recording) and the composition rights (the publishing side) will most often be conveniently administered in a one-stop shop effort. The license rates for rights to use music in a production will vary depending on the rights (Free TV, Satellite, Radio) and clearance (local, regional, national) that the producer seeks.
Generally, it's easy and straightforward to have a music licensed with production music libraries. This can often be done through a phone call or email. Since it's a one-stop shop for both Master and Publishing rights, licensing the music is simple with a preset rate cards. It's simply a matter of setting the goal to achieve great sounding. Then you get quality music less the stress of administering it and not breaking the back on a license fee for music.
The Industry has certainly grown for Production Music Libraries and when looking for one, you would want to consider not only the quality of music but also the other services they offer. The function and ease of the companies search & download engine is an important feature. If you can't find what you need, this causes frustration and resulting in not wanting to spend the time to search.
Does the search engine have a project manager for you to store your selections? Make sure you can download both WAV/AIFF and MP3's. See if the Production Music Library offers a cue sheet function for reporting. Will you be able to share the choices with your client by emailing a link without having to fill their email inbox with MP3 files? Does the Production Music Library offer Music Direction from a live human being? This is a great feature in the technological world to still have human intervention.
Although most are a rep firm for many production music libraries from any parts of the world, there are some that offer in-house produced collection. These have real special collections of music, which include not just the current hip styles but also those authentic ethnic ones.
