subject: Downstream Enterprises Of Cell Phone Online Games [print this page] How to find the explosive point of the development is a problem that the upstream and downstream enterprises of cell phone online games are all thinking about and exploring.
The annual ChinaJoy (China Digital Entertainment Expo) again stirred the passion of the game players, manufacturers release new games and strategies are communicated with the industry's future direction, while in the field of mobile games, its hot looks like than in previous years flourished.
The ChinaJoy, China cell phone games based extravaganza, co-grand's Hurray together at the "Dragon Valley Tiankongzhanji" tour starting new activities, make cell phone games become the biggest bright spot this China Joy also triggered China's cell phone game industry show in this first release "pan-game" product strategy of a cheer and concern.
Meanwhile, Electronic Arts vice president and Greater China, Asia General Manager Mr Tsang said the company has been and Shanghai to develop Cheap cell phone games. Not long ago, the domestic online game developers Ninetowns announced the U.S. cell phone games and platform company Aurora Feint reached an investment agreement. Domestic online game company NetEase CEO William Ding another also said recently that more and more time is now fragmented, online games will be a new trend in the future, while NetEase has started technical reserves. But Ding piracy concerns will be the development of cell phone online games a larger problem.
In fact, many large manufacturers optimistic about the development of cell phone gaming also saw a problem in the development of cell phone online games. The Ding is worried about piracy, in the current development process, not the biggest bottleneck in the development of cell phone online games.
According to iResearch Consulting recently released "2010 Chinese cell phone game users Behavior Study" The data shows cell phone Internet users surveyed, the "worry about traffic costs" and "playability poor" have become cell phone users do not play the main reason for online games. Judging from the overall research, higher costs and poor user experience the obstacles that hinder the development of cell phone online games.
