subject: Why Use Facebook For Green Renewable Energy Marketing? [print this page] Google, the giant king of the internet and its founders Larry King and Sergery Brin have been lurking the waters in fear that Facebook a young six year old private company may be a considerable threat to Google.
In February 2004 what started out as an ivy league email site exclusive to only Harvard students, spread to other ivy league universities like Standford, Columbia and Yale. It was at the Harvard dormitory where Facebook was launched by Zuckerberg and three other partners. Facebook since then has bolted from a humble collegiate site to a massive wide spread social media site.
Nevertheless, Facebook in financial comparison in terms of revenue or profit doesn't even come close to Google. Google's revenue for 2009 was 23.65 billion dollars where as Facebook had a humble compared revenue of 1 billion in 2009. Google knows it still makes 22 times more money than Facebook! So why the fear from Google?
A major distinction and possible fear from Google is that Facebook has grown incredibly and ferociously fast with over 400 million users as of April of 2010 with a record speed growth of 185% over the past year, and Googles traffic only grew at 9%. In comparison Google had 3 billion hits in February of 2010 and Facebook had 2.5 billion hits that same month.
Currently, Google allows you to market with adwords PPC campaigns and adsense. Marketing and advertising for renewable energy users like you and me. Google knows its also about the amount of visitors and hits. Google adwords PPC campaigns can be quite expensive and the competition for special key words can be out of this world. A lot of people normally conform to what I call the internet status quo. That is, not many people have thought about using Facebook for renewable energy marketing. The facts are that Facebook is becoming much bigger than Google, much cheaper than Google, offering better targeted advertising inside their ca-coon of fan pages.
In Facebook you can attach social actions to your ads with increased relevance. You can target your audience by specifics like age, and sex any many more parameters. Some marketing experts have actually indicated that Facebook is converting a lot better than Google. Facebook also offers pay per clicks similar to Google but with far more flexibility and much cheaper on your wallet or purse.
In addition, Google is so big today that it has actually kicked out and banned thousands and thousands of advertisers permanently. Back when Google first started they depended on young savvy marketers just like Facebook is depending on young new advertisers today. This is one of the biggest reason why Facebook is so promising to your green business. Their isn't much competition compared to google and they will treat you with opens arms at this point in time. Most people don't have the slightest clue in using Facebook as one of their main marketing machine guns.
Now, I'm not saying Facebook should be the only marketing tactic you use. Aside from ezines, you tube, podcasting, and other video or article marketing, you heavily research and consider advertising on Facebook and add it your arsenal of marketing weapons. You don't fight a war with just a tank brigade right? You still need artillery, naval and air power along with modern cyborg marine grunts on land. Facebook could be that mean lean fighting marine machine you have been waiting for all this time.
In essence realize that all of your other marketing material is promoted in hopes of having it get indexed on main search engines like google so you are found. But unlike google which is a specific index type search engine. Facebook is more of a private portal to business contacts and friends, which is not public like google and not indexed at all like google. Friends and companies get to see what every other company or person is talking about inside their own private roman wall. But not in Facebook. You don't have to worry about that! Facebook could care less if you are indexed and be part of the the 10 websites ranked among millions in your niche. Are you now starting to see the structure and opposite way Facebooks platform works?
Keep in mind that Facebook is the only earnest competitor to Google right now. So ask yourself, where do you want to position your company and your green marketing. Remember that Google has openly announced in public " they fear Facebook". WOW! That's a heck of statement coming from the king of internet rock n roll. But the time has come when a new company will surpass Google and I believe Facebook will give Google a hell of a fight. So keep an eye Facebook's growth and consider diversifying your marketing with new tactics and a whole new approach other than just Google AdWords pay per click advertising.
Now Pay Close Attention --
On the next page you will take a sneak peak at the upcoming secret system release for driving herds of targeted traffic to any site, affiliate or product and dump wads of cash into your bank account using this hidden facebook secret
So if you want to take a behind the curtain pre-release look at the facebook secret that is about to shake the internet to its core then I strongly recommend you read everything on the next page before it's too late!
