subject: How To Make Money From Your Website [print this page] We tackled in the previous article the Top 5 Ways to Make Money Online. But the choices to make money online are really different from making revenues from a website. For instance, you can possibly earn online by doing services to clients or by offering your expertise. It is quite different from generating income exclusively from those methods that you applied in your already established website.
This article will discuss the latter. If you are interested in getting the lowdown on how to make money from your website, below are the techniques you should know about:
PPC Advertising
Don't confuse Google Adsense with Google Adwords. The Adsense program is for publishers while the Adwords program is for marketers (they pay for the clicks). It is possible to engage in both. Let us talk about Google Adsense and other similar programs here. By registering for an account, it becomes possible to earn from your website instantly. As a publisher, you get paid for each click that is generated. Profitability depends on general traffic levels, the cost per click, and the click through rate. Popular programs aside from Adsense include Bidvertiser, Chitika, and Yahoo Publisher Network.
Direct Banner Advertising
As its name implies, this kind of advertising entails selling space on your website to advertisers. If you're running a high-traffic site, it is one of the more lucrative money making methods. It is the most common monetisation method preferred by big name companies and bloggers. For startups though, this might not be feasible until a big enough audience is established.
CPM Networks
This works pretty much the same way as PPC advertising except that instead of being paid per click, you get paid for page impressions. CPM is the acronym for cost per mille (1,000 impressions). For example, a blog that gets 100,000 page views every month with $1 CPM will earn $100 monthly. Rates vary depending on the network you sign up to. You may want to check out Advertising.com and Casale Media to find out more.
Text Link Ads
A lot of website owners are taking advantage of Google's algorithm that gives a lot of weight to the links a site receives. There are a lot of text link networks that connects website owners with advertisers. Google discourages paid transactions but if you don't abuse it, you won't necessarily get penalised. Some programs include Text-Link-Ads and Link Worth.
Another common way to make money is through sponsored reviews. This is one of the more popular methods for blog owners. Basically, you will join a network like Pay Per Post and you will be paid by the sponsor by writing and uploading a review.
