subject: February Kitchen Will Open The Annual Big Show: A Qualitative Change On The Eve Of Smes [print this page] is the so-called "day total is the morning, spring is the season of the year ", just past the Chinese New Year back in February, was a lot of manufacturers will be in February as" open years "re-look at the first month. 2, March has always been one year manufacturers to formulate development plans, new products, open invitation dealer dealers the days to come. The obvious difference is in previous years, more and more companies starting to focus on power in Kitchen own brand building, strengthening brand marketing. HC appliances Ten selection will be March 8 at Beijing Diaoyutai, Zhongshan Small household electrical appliances exhibition will be launched in March 20, the two things alone would have made a lot of foresight of the companies are busy preparing.
Guangdong Kitchen qualitative change in the eve of power enterprises
With the economic crisis swept last year, many companies began to have fought in domestic exports, making the original more stable Range hood , Gas appliance, sterilizing cabinet industry chain enterprises began to gradually feel the pressure for future development. Coupled with the real estate market by Wenger to a falling market, some manufacturers and distributors of kitchen electric start will no longer look to stay OEM OEM profit in the stage, began to plan for brand building qualitative change.
Endorsement PK Taiwan: Michelle Reis, Chen Hong, Li Xiang, Qin Hailu, Cao Ying
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turned HC appliances, which features the rather small and medium enterprises Advertisers here where you will be able to see Michelle Reis, Chen, Qin sea, Xiang stars such as figure. In addition, according to know too much electrical Zhongshan Shuai finalized in February to sign the famous comedian Cai Ming as a spokesperson, Zhongshan Electrical Appliance Co., Ltd. Song Ling Cao Ying and so signed. Business Advertising turn, also can be seen from time to time, some enterprises, like Okuda, well Di, "China Famous Brand", CCTV Tune to the show booth, Zhongshan consumer electronics show in a few words are printed directly on advertising. The kitchen can be seen more and more manufacturers starting to focus on brand building power, visibility, the plan for a higher level of qualitative change, breaking a few years ago for beating brand "edge ball" that is "selling" foreign advertising situation. This unit employed
star voice from the end of last year started blowing in Guangdong, Gong Li endorsement by the United States beginning to speak for Sport stars Michelle Reis, Chen Cheng Tai endorsement until February this year, too handsome to sign Cai Ming. Can see the power companies in Guangdong in the Kitchen urgent to build brand and enhance the competitiveness of enterprises psychology. But also see the side of enterprises in Guangdong were the "swarm" of follow-up feature. However, people will only remember the first person to eat crab, so sign spokesperson, the great strength of resources needed to support the spread of the late advertising. So celebrities are not as brand-name signing a guarantee.
With Zhejiang The rise of electric kitchen Corps, an export domestic enterprises involved, the original conservative middle and low range hood kitchen with electric production companies, although currently still photos go high-end, but will go a long time reduced to OEM, OEM's point, do publicity is the way to enhance corporate brand. In addition to celebrity outside the enterprise but also can improve the enterprise's exposure to participate in activities to strengthen the publicity and other methods.
February Kitchen Will Open The Annual Big Show: A Qualitative Change On The Eve Of Smes
