subject: Inventory: 2008 The Flat [print this page] Over the past 2008 years, Flat Panel TV Market ushered in a new growth point. According to statistics, in 2008 the national demand for flat-panel TV market reached 13.5 million units, an increase of 600 compared to 2007 million units, an increase of nearly 50%. 32 inches 15.6%, 23.5% 32/37 inch, 40/42 inch by 33.9%, 17% 46/47 inches, 52 inches or more accounted for 10%.
Can be seen from the statistics, the mainstream flat-panel TV showing the explosive growth, while large-size flat-panel TV prices continue to slide, the trend, has a strong burst of momentum, the whole flat is very optimistic about market prospects.
In addition, according to the data show that in 2008 the country LCD TV Market sizes changes in the structure is gradually slowing down, now basically 32 inches below the 40/42 inch and 46/47 inch and 50-inch four main specifications. As the home space of different sizes, different sizes, both in sales volume to achieve a new breakthrough.
Small-size LCD TV market uncertainty
Small size LCD TV market perspective, in 2008 the product sales showed the increasing pattern obvious. 32-inch LCD TV prices fall below a situation of less than 3,000 yuan, compared to 07 sales a bigger growth. Suning Statistics also show that the first three quarters of this year, since the second half of 2008 the demand for small size TVs significantly increased. 08 "11" period, 32-inch flat panel TV Proportion of sales compared to the number "51" period increased by 3 percentage points.
According to expert analysis, with the major cities before housing prices continue to rise, small family room of a young married couple preferred, small size LCD TVs with its small footprint, small size and low costs unique advantages as a small Home Unit matching the most suitable product.
The other hand, more and more families, living room TV has been a National Taiwan University is far from meeting the entertainment needs of all members of the family, the focus of daily life has gradually shifted from the traditional living room to the bedroom, study, restaurant, or even the bathroom. Personality, convenience, exclusive home entertainment has become the key word. These factors constitute the current 19 to 32-inch LCD TV products selling reasons.
In addition, with the flat-panel TV production technology to further enhance the small-size LCD TV technology has become increasingly simple, coupled with market demand continues to expand, the cost of small-size screen and the machine production costs will be lower, so that prices become more reasonable, reasonable price, rich performance, and for the bedroom, study room that size, small size LCD TV market is rapidly warming is an important factor.
In small-size LCD TV sales rose sharply at the same time, major LCD TV manufacturers in the small-size LCD TVs have begun to increase investment in the field. Many of them have Sony , Sharp , Samsung , TCL, Konka and other such top TV companies have also launched 19-inch, 20-inch, 22 inch and 26-inch and other small-size LCD TV products. The small-size LCD TVs to the family quickly entered the bedroom, study area.
Benefit from raising the level of the current consumer and small-size LCD TVs in 2008 sales continued to rise in the trend, small size LCD TVs in 2009 will once again set off a buying fever.
Mainstream LCD TV sales show explosive growth
Relative small size for 32-inch LCD TV product growth, the mainstream 08-inch flat-panel TV growth rate of 40/42 even more powerful. According to related statistics, 08 years, mainstream 40/42 inch flat panel TV, whether on price or production volume, have achieved a great leap forward.
In production, the main 40/42 inch flat-panel TV in 2008 compared to 2007 volume of production, with more substantial growth. TCL, Konka, Hisense , Sony, Sharp, LG and other TV companies in 2008 will be the core focus in the mainstream 40/42 inch flat panel TV.
In prices, 08-inch flat-panel television prices of mainstream 40/42 compared to 2007 also had a greater rate of decline. A mainstream 40-inch LCD TV in 2007 the price of basic control in the million or so, and in 2008, a mainstream 40-inch LCD TV prices have dropped from 4000 to 5000 yuan or so, doubled compared to 2007 some, which for consumers, low cost, superior performance, consumers are naturally inclined to choose the size of the mainstream.
Rich in functionality, the mainstream of 40/42 inch flat-panel TV also has considerable advantages, most of the 40/42 inch flat panel TVs with fashionable features. For example, TCL launched 40-inch narrow-frame M9 series TV, Samsung introduced 40-inch 750 series digital integrated machine, etc., these products are basically brings together the current popular style features.
