subject: I Screwed Up And Chose The Wrong Niche And How You Can Avoid This Mistake! [print this page] I Srewed Up And Chose The Wrong Niche And How You Can Avoid This Mistake!
I have to honestly say that Ive learnt a tremendous amount by spending some time doing research with my team and even with my team I still screwed up! Why? Because Im no expert at this and its trial and error and making it work as we go along.
Firstly, I want to say big thank you for everybody whos left a comment and also participated in this as well and for the people who also gave me some really positive and also critical feedback, constructive criticism there I really appreciate that because Im learning as much as I can in this challenge and so as Pat as well. So I want to let you know Im not an expert in any of these. If you ask me anything about outsourcing, Ill be able to tell you all about it and automation but when it comes down to setting up niche websites, and building them and getting them to do the market research and so forth Im not the best at it. Thats why Im doing this challenge because I want to learn and also be able to share this with you, my ups and downs.
So what I want to share with you today is to give you an overview of where Im at, at the moment and also to inform you that I have had to change my niche because the niche that Ive chosen isnt viable and I want to also tell you why its not viable as well then go through the steps. After that, Ill show you how I came about the next niche as well. So lets just jump straight into my Google search engine window on my Internet Explorer first and I want to show you what happened here.
How I Switched From Baby Predictions To A Different Niche
Firstly, I chose baby predictions based on the top 10 results that I was provided for my virtual assistant and after reviewing it and doing a little bit more keyword research into it, I realized that firstly, theres too much competition and secondly, I based my predictions or all my search on exact keyword terms and Ill give you an example what I mean by that. Currently Ive typed in Baby Predictions here and what youll see here itll return about 1.79 million results which is a lot of results.
But this is what weve called a broad term search here and that means that anything that has baby predictions inside its website or so forth, itll come up. But what I did was I tried to narrow it down, and Ive put in quotation marks around it and I clicked search there and that came up with 11,100 results which was good in many ways because it was less than the criteria I was looking at which was under 30,000 competing websites but the problem was that not many people type in quotation marks baby predictions. That was the mistake I made there.
For the big takeaway lesson on this is to make sure that you are doing a research based on the broad match term or broad keyword and also to make sure that when you check the competition, there is not too much competition there. So thats a big mistake I think a lot of people make when theyre going to starting a niche market and obviously Ive shown you what Ive done wrong as well. So hopefully you can see not to go down that path.
My 3 Day Detox Niche Discovery
All right so what I want to jump into now is before I go into, if you dont have Market Samurai, I highly, highly recommend getting a copy of it because it will speed up your time to do the researches that Ive been able to do and Ill show you right now.
I just thought Ill jump back into the 10 hot market researches that weve previously done and my virtual assistant came out with all these niches that weve potentially gone into based on Clickbank results. And, the first one I just went okay, Ill just take raw food detox and raw food detox was something that Ive just punched straight into Market Samurai.
The Challenge
punched in the keyword term niche that I want to look into called raw food detox and after doing a simple generic keyword term search just to see what other key terms or keywords can come up, it brought up with all these results down below. Ive got a certain specific criteria here and I followed the things that The Challenge which is held by Ed Dale and his team thats held every year, Ive just taken his criteria and plugged them straight into here. And, the first thing I wanted to just mention is the SEO Traffic.
They said that you have to have a minimum or should have a minimum of 80 searches per day, so Ill punch that in and then Phrase-to-Broad match ratio, they said at least a minimum of 15%. That basically means that whatever key terms are to find inside say for example searches, if you have a long term keyword if say raw food detox is located in raw food detox headquarters or shop or whatever, it will make sure that its got no more than 15% match.
So Ive done the Analyze Keywords and checked out to find out whether or not these keywords have all these competition. Now, what Ill do is also too you need to look at having a maximum of 30,000 competing websites and thats the criteria that I just went by on The Challenge and it is very, very powerful to actually mind that down and Ive showed you previously my mistake on what I didnt look out for.
Now, what I did was when I went through this, I basically just opened up each and everyone of these just went through step by step systematically just to check what kind of competition there was. And, interestingly enough, I came across 3 Day Detox diet or 3 Day Detox keywords and I basically just run a SEO Competition on this and guess what, PR came out to be quite nice. It was actually all lower than the twos and the threes. And the most important thing is for me when I look at this is PR whether or not theres any competing websites with any PR above 4 say 3 or 4. Once you get 3 or 4, its very difficult to compete.
I Landed Onto 3 Day Detox Which Looks Viable
So basically Ive decided 3 Day Detox has enough search, has enough or not much competition and also seems to be quite a market that is going to be people are buying particular products in. The other way for me to know is obviously when I offer those products to see if they convert.
So thats basically what Ive decided its Ive decided to be doing a bit more research. I changed the market, the niche into 3 Day Detox and Ive purchased the domain. Now were getting the articles written up and then soon were going to have market onto the Internet so that we can get into Google and start ranking as well.
