subject: Article Marketing Strategies - Long Articles Versus Short Articles [print this page] There are several different approaches when it comes to article marketing and one of the things to consider when submitting your articles to the these directories is the length of your articles.
So the question you might be wondering is this, should we submit long articles or should we submit shorter ones? It's hard to draw a line between long and short articles, but in general, long articles usually refer to articles with over 500 words and short articles usually refer to articles that have less than 400 words.
There Is No Hard And Fast Rule
The truth is, there is really no hard and fast rule to follow and it really depends on what you want to achieve with your articles.
But based on what we understand, the Search Engines generally prefer longer articles. Some SEO experts believe that a good search engine optimized content page should consist at least 500 words but no more than 1000 words. So hypothetically, a page with more than 500 words is probably easier to rank in the search engines and you might want to submit longer articles if you want your pages to gain better rankings.
On the other hand, if you are doing article marketing to promote your website, you may want to submit short articles because this will give you a higher click through rate on the links within the resource box. It's been proven again and again that shorter articles will get your more clickthroughs.
In summary, it really depends on what kind of results you want to achieve and ideally, you should be testing both strateg
