subject: Is Attraction Marketing The Ticket To Generating Big Time Amway Sales? [print this page] Attraction Marketing by definition is people buy from us because of trust more than any other reason. Think of it as leading rather than driving potential customers with hype and sales pitches to make a decision to buy or become a rep. for your Amway Business. Some will join with your Amway Global Business because they know you have a clear vision of how the business will succeed. Your self assurance and positive self image engender trust in them, and they believe you can help and mentor them to a level of success. Being responsive to the needs of others is the basis of Attraction Marketing.
How do you lure people and gain there trust so that they are wanting to become a Amway partner or buy your products? Well much like all MLM or Internet Marketing plans, you must be a person who has something of value to share openly. Most people who are considering joining an online business or network marketing opportunity soon realize that they need to find out how these home based businesses actually work. They are intensely interested in training that can help them succeed. They are looking for a solution to there own personal problem.
First of all, you must be able to identify the problems that require a solution. Your identification of their frustrations and needs and your freely offered help will attract people who are willing to opt into your marketing funnel. You then must be able to offer them a training program built around a specific topic.
Some possible ways to set up your trainings are by hosting online seminars. You could develop a series of video trainings or write an e-book, or even offer an e-course by email. Choose a topic that is current, and may be new to many. Social media marketing is a good example. Position yourself as a expert, or show others how to make simple videos for YouTube, and your value added training will attract many.
Keep in mind that over 97% of people who try to succeed at internet or network marketing businesses never make any money, and many eventually give up. Others will jump from opportunity to opportunity, or company to company because they never crack the learning code. All of them are intensely interested in learning how to advertise, to drive traffic, and to discover a viable marketing system that will make them money. These are your prospects.
As you attract people to your list, continuous follow up is crucial. By keeping in touch and continually giving some value, you build credibility and rapport. Start by offering free valuable training, and soon your Attraction Marketing methods will gather you a trusting and responsive pool of interested potential partners for your Amway Global Business.
