subject: Advertising Great Rosser Reeves... Large Archive Of Personal Letters On eBay! [print this page] "M&Ms melt in your mouth, not in your hand!"
Rosser Reeves, who was born in 1910 and lived until the ripe age of 73, was an enormously Successful American Advertising Executive and one of the first Pioneers of Television Advertising! He was the guy who said, "M&Ms melt in your mouth, not in your hand!"
Thelegacy of Rosser Reeves is an amazing one, and his story is something that can fill many volumes of books. He was a brilliant salesman, advertising genius and he came up with many amazing slogans, we still hear today!
On the television show Mad Man, AMC TV's character of Don Draper, played by the brilliant actor Jon Hamm, is actually based on this amazing man...Rosser Reeves! You can read so much more about thisinteresting fellowif you do a Google Search and it is amazing how he has touched a whole generation throughhis amazing ad campaigns! Back in the day, he helped Anacin triple in annual sales, with the commercials he wrote for them!
Tell The Truth? Amazing!
Another belief of Rosser Reeves, was that heferventlyfelt thatadvertising shouldbe honest. He was a man who insisted that the product being sold had to actually be superior to those of competitors, and he alsoargued that no amount of advertising could move inferior goods. He also disagreed that advertising was able to create a demand for products whereno demandexisted.
It is amazing that on eBay you can find trinkets for less than a dollar, and you can find collectibles for thousands of dollars! This amazing Rosser Reeves Treasure Chest will probably end up selling for many thousands of dollars! It will be interesting to see where it goes! You should check out, even if just for fun! The bidding began at $495 but will probably double by the end of the first day!
The seller seems to be a personcalled justwhatiwantedtoday and what a clever name that is!? You can actually click that link to see the person's eBay page. They have a 100% feedback rating and Feedback Score of 1107...Wow! That's impressive! Maybe if I ever have anything worthwhile to sell on eBay, I will hire this person tosell it for me! My area of experise is writing, not posting eBay ads.
My name is Father Time, a self-help writer and also a writer of article marketing pieces! I have used this story as another illustration of how I might write for you, to promote your website! Article Marketing really works! Advertising really works too...just ask Rosser Reeves!
Many Blessings!
Advertising Great Rosser Reeves... Large Archive Of Personal Letters On eBay!
