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subject: Three Things You Must Do Before You Submit To Article Directories [print this page]


To all of the writers and non-writers out there, now is the time to begin digging up those creative writing abilities back. With up to date communication technology comes the popularity of information-based marketing, which is amongst the oldest and most efficient techniques in getting targeted prospects to web sites and converting them into clients. This is the reason why article writing, submissions and publications are also becoming popular.

There are already many programs that individuals can utilize to make the process of distributing their articles much more straightforwardly. Though this is priceless in getting the contents more exposure, which is only half of the story.

Let us take a look first at the frequent errors that several individuals make before distributing their contents to article directories:

1. Confusing the reason to advertise the articles with the purpose to write them.

In article writing, there are actually three vital benefits why you are promoting them; branding, lead generation and promotion, which are all part of your optimization efforts.

However there is just a single reason why you write an article, and that is to inform your readers. If the article is not focused on this primary and most essential goal, it will fail to attain the three promotion benefits seeing as no one will be fascinated in reading them.

You have to know first how to get individuals to read what is in your article, and then make them click on your resource box. If you produce a lot better content then this could be done effortlessly.

2. Failing to exploit the promotional opportunities of article marketing.

You may know already that your articles can help you generate more links back to your website. But do you know that you can acquire more visitors and a lot better search engine outcome from that same articles?

Mention keyword phrases at tactical places. Just be certain not to overdo them. Some are even utilizing anchor texts which is also an effective technique. However it is vital to know that majority of the directories are not able to support this.

Keep in mind that is not just regarding the links back to your site. Part of doing well in your article marketing is getting picked up by publishers with a large number of audiences and gaining the ability of leveraging other brands due to the quality of your work. Better search engine results likewise are great benefits.

Nonetheless these things do not put a large amount of money in your pocket. There are various aspects that can transform your article marketing efforts into a possibility that can boost your earnings. Not just increase the number of visitors to your web site. Start out with a strategy and see to it that your article will serve the function that you intended it to have.

3. Publishing content that does not help your audience.

Maybe in the process of writing articles, you are assuming that all that is you wanted is links back to your web site. And any visitors it can generate are okay.

Guess what? Not all the article banks and directories are going to accept your content automatically. More often than not, they have a few guidelines and specifications regarding the articles that they are accepting. You can double the number of websites you can submit to by writing articles that the directories would like to share with different people. All that it takes is a single publisher with a hundreds of thousands of readers to increase your potential audience overnight.

Write the articles that publishers want in their publications if you like your article marketing to work the most effectual way for you. This also means you ought to abide by the standard rules, spell checks, researching on a good topic and likewise employing a writer to produce a nice content on your behalf.

Bottom line, it is all truly a matter of decision on your part. You can begin getting a little exposure from increased links back but on a really basic level. Or enjoy massive exposure from a little extra time making quality contents.

It will be your choice. You may not be aware of the reality that an article submitted on directories is not meant to have the same level of exposure as highly-targeted content articles geared on a narrow group of people.

Find out the difference among these two and it will surely help you realize what kinds of articles to write and to submit.

by: Eric Shelton




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