subject: Tips For Sales - To Find Potential Customers [print this page] In Marketing, positioning is the core of the problem, if without a good location, you also without a good backbone, you can say that he is the pillars of our marketing, played the role of grasping the overall situation, through the core leading role in the core business, he is a value-added to create a core business of the maximum. In his core is divided into: customer orientation shallow, deep customer orientation, customer orientation combination.
Customer shallow customer orientation refers to customers for all aspects of your visit so that you hold in his mind what position? This is the key for a successful order, if you are a low status in his mind, you have to lose orders, otherwise, get orders, and some sales staff to come back complaining that I do have very good, no how win orders This is you ignore the customer base positioning. Under the principle of specific entry:
1, your image
In the eyes of our customers, you represent the image of your company, any customer with an poor image will not do business because of the deep understanding of the meaning of the client, you have a bad company, so that you directly mapped to the company, affecting the company.
2, your own education
To the customer, you have to watch a person's every mood, try out their own temperament, so that customers think you are educated, especially in dealing with foreign customers, do not go to certain customers where sales staff, stand without standing image, slouching, remember to sit half a seat, do not all get on, and this is crucial, from the tiny little things, our customers can believe in you, and carefully your customers beat you down.
3, your expertise
This is a measure to check whether you have real ability, when faced with knowledgeable customers, they will ask a lot of professional questions, a lot of New salespeople are scanty, so how to do, you tell them honestly, you just to the company, ask them to be assured that when you go back for a ask, then quickly reply them, do not forget to say two good things, honest and sometimes you can impress customers, but professional knowledge must be strong.
4, your amateur knowledge
Why related amateur knowledge, and this is show that you are Knowledgeable, our sales staff met a variety of clients, such as many of female clients, and many white-collar women, when you communicate with them well, if learned through clothing, make-up, remember, you have to learn to listen to female customers, as a listener.
5, Your understanding to your customer work
I have been advocating a customer perspective issue, customers are people and are tired of their work, some customers are very dedicated, they should be home late at night, sometimes we have to discuss the program to night, which shows that the more understanding of your customers, the more customers you support, more understanding of the customer to say something, you will get benefits, in the light behind the customer's location, we also happen.
Be a successful sale; hope the above-mentioned tips will do you a great favor.
