subject: Trump Network News - "You're Fired" Up But What's The Catch? [print this page] The one thing that Trump does right is that he does his homework. And he has done it again. The health and wellness industry is currently a $300 billion industry and is expected to reach $1 trillion by the end of the decade. The network marketing industry is currently a $100 billion dollar industry and has grown over 90% in the last 10 years. Looks like The Donald has hit the jackpot again combining wellness and network marketing.
So what's the catch?
It's all in how it's marketed. Distributors using outdated old school marketing techniques like warm market marketing will have dismal results over time. Gone are the days of home parties, handing out samples, 3-way calls and pitching friends and family.
Society has changed as technology has revolutionized how people do business today. Millions of people are online searching for information daily. People are busy and time has become a valuable resource. The fact is the network marketing industry has changed dramatically, and yet some distributors may still be being taught the same old, outdated marketing techniques to grow their business.
If you're a fan of Trump, you know that he is stickler for production. The key ingredient to success in any network marketing business is productivity. The more people you help with your products and business opportunity, the more successful you become. The challenge is that most distributors are spending their time on labor intensive activities that are not producing.
The single most labor intensive activity distributor can engage in is marketing to their friends, their friends and friends of their friends. Why? Because it is untargeted.
Think of it this way, if a company was marketing cookies, would they scatter their boxes of cookies all over the supermarket or would they strategically place them in the cookie isle where people are already looking for cookies? Warm market marketing is in effect scattering boxes of cookies throughout the supermarket hoping . The single most effective way to dramatically increase your productivity and profitability is to market to a targeted audience.
Knowing your ideal customer's age, gender, income, occupation, geographic location, buying patterns and other defining characteristics is key. By laser targeting who you are marketing to, you're positioning yourself to spend time with people who are truly interested what you have to offer, i.e. people in the cookie isle looking for cookies.
And by leveraging today's technology to reach your target market you can multiply your efforts even more. The Internet, blogs, telephone, email, forums and video are some fantastic mediums for reaching your target audience. Teach these strategies to your downline and build a lucrative Trump Network business.
Trump Network News - "You're Fired" Up But What's The Catch?
