subject: Finding A Profitable Niche [print this page] The key to success in internet marketing is to find a niche market, a specific area of interest that people want information about, and market related products to them.
There are literally thousands of niche markets available to choose from, and the opportunities for the internet marketer are endless.
But how does one go about finding a profitable niche? This is one of the most important questions an internet marketer needs to have an answered before beginning the process of making money online.
There are many ways of doing market research that will help in finding a profitable niche.
Google using the Google external keywords tool is an excellent way to brainstorm for ideas of what people are looking for and how much competition there is. Just Google keyword tool and you will find it. Once there you type in any keyword and you will see how many searches per month are done for that topic. You will also see related key words or phrases that you can compare. The next step is to go to Google and type in your key word or phrase in quotation marks. Then, at the top of the page you will see a number that tells you how much competition there is for your chosen key word of phrase. The magic formula is high searches, low competition.
Amazon is another great place for finding a profitable niche. Do a search for the books people are reading, what the bestsellers are about, and this will give you ideas of what people are interested in. These are products that people already spend money on and can help you decide on a popular niche.
Clickbank as some of you may know, Clickbank is the largest online store for digital products. Doing a search for popular products may give you ideas about a niche that would interest you, and be profitable.
Dummies.com this is the site of the famous Dummies books with which many may be familiar. They do extensive market research to find out what people want to read and on what subjects. Use their research to find a profitable niche that people spend money on already!
Ebay pulse this is a tool that Ebay provides that will tell you what products are bestsellers. This too can help generate ideas for you about what people spend money on and in what niche.
These are some places to start in your market research. These days, finding a profitable niche has become so much easier than in the past.
The whole process can be very exciting, but be prepared for your creative juices to start flowing big time!
I have lost a few nights sleep by brainstorming too late at night. So maybe start in the morning :)