subject: Changing Trends of Trade Show Displays [print this page] A trade show is a way for exhibitors to be noticed by potential customers. To market their product effectively at such shows, businesses need appealing booth displays. Vibrant and well-thought out displays attract the attention of the show attendees to the exhibitor's booth. The choices in trade show displays range from fabric displays, custom displays to audio-visual kiosks. Newer trends in show displays are emerging as exhibitors look at innovative ways to attract visitors' attention. Here are some popular ones being used these days. Depending on your requirement and budget, you can go for any of these displays.
Allure banner displays
These are traditional banner displays with a twist. These displays will lower your cost because of the lesser area you need to rent. They give incomparable flexibility in the placement or positioning of the booth, which is huge advantage in case of trade arenas with a large traffic. Such displays are also highly customizable, offering exhibitors many different ways to showcase their products.
Allure banner displays are made of lightweight aluminum and can be assembled by a single person within minutes. The additional lighting, shelving and literature display accessories are available at low costs, make it an attractive display option at trade shows.
Entasi displays
Entasi displays work well as functional and customizable display booth designs. Using tension fabric, a photograph or image can be reproduced as a centerpiece, normally 10 X 10 in size. This centerpiece is mounted on a chrome-finished aluminum frame. Halogen lighting systems are popular lighting accessories with Entasi displays. You can also use matching podiums and kiosks for a more vibrant look.
The fabric backdrop can be curved either vertically or horizontally to create an eye-catching three-dimensional display booth. Another advantage is that these displays can be assembled in minutes.
A/V kiosks
An audio-visual kiosk consists of an LCD display to provide audio-visual support and a kiosk podium. The LCD display you choose will depend on your budget. Bigger LCD displays immediately grab the attention of show attendees. These displays are fantastic tools that immediately generate interest. They are accessorized with shelf space for literature display and additional storage.
Tension fabric displays
Tension fabric is widely used in banner designs and displays. Fabric displays make for eye-catching backdrops as the look and texture can be changed with changes in lighting. The fabric is durable and can be conveniently machine washed. These displays can be used as prime booth or an accent piece, which can be easily incorporated with other trade show display tools. They are technology friendly and quality graphics are created on them to visually represent the advertising message in a convincing manner.
The fabric is flexible, making it handy while creating exhibits of different shapes and sizes. The fabrics are light, airy and make an excellent choice for very large displays. The weightless look of the displays is complemented with effortless portability as well, making them easy to store and install. The appearance is sleek and it is a relatively low cost display. Fabric displays complement the creativity of the banner design, aiding the creation of stylish displays.
