subject: The Art Of Persuading [print this page] There are many different ways into persuading a customer to buy things from you. This is a talent that every internet marketer should learn how to do. I have many different things out on how to do SEO, but what I'm doing right here is giving you a free sample. If you have an interest in going further, you'd check out my website read some more stuff and make a purchase. This is how you go about step by step getting people obligated to purchase from you.
You have a product that you want to sale which is at the top of the funnel. All of your social media activities would be at the top of your funnel as well. That is an avenue that I use to give away free stuff so what happens is I develop a following and then people will purchase the products that I have for sale.
You have two kinds of people that you deal with, people that have purchased things from you before and those who haven't.
The people that purchase things from you just move there way down the ladder. You are saying that you have an interest in what I have when you make a purchase. This leads to you trusting me in what I am saying. They when you buy from me, it is my part to live up to your expectations.
You start off at the beginning and write a book or an eBook. You can even start off by writing articles to generate interests in what you have to offer. Then you want to build up other products that are better than the last things you put out. Whenever someone purchases things from you they become valuable. When someone is valuable, they tell their friends about you.
It's a process of turning people into true believers. People will begin to stick up for you on occasion. These are individuals that go out and tell everyone about you with pride. It is these customers that you need to protect with all of your might.
You can somewhat see a parallel between what I am talking about and with a cult. You please a bunch of people then they go out and get other people excited on what you have to offer.
As this builds up I am growing the message that others are telling other people about me. Word of mouth marketing is by far the best kind of advertising you can get. Even if people don't fully understand things about you they are talking about you to other people. What I'll do is say the same thing over and over again, but I do it in different ways. People will repeat to others what they remember about you. That is how you go about persuading someone to buy things from you.