subject: Appliances fiercely competitive agents to choose a new product? - Appliances, new, air-conditioning - HC Network Appliance Industry [print this page] Understand the direction of a thorough grasp the strength of selected
Appliances Competition Although such a tragic, home appliances market in this land, continue to emerge one after another of the many nameless Brand Products and famous brand extension products business in the market swinging, looking for product agents. Faced with this "dazzling" products, how will agents choose products? Understand the true level of factory
Fully understand the product Corporate Culture , Business ideas, the ability of the consortium, the development of Planning And product has its own professional production line. For their own professional production line manufacturers, agents of the factory site visits to the credibility of word of mouth, business strength, research Investment Product technology and future development plans meet the market demand. Agents to fully understand their products, marketing ideas, whether for their own direction of development of enterprises, to prevent picking up a tasteless, tasteless gesture. Grasp the strength of its business
Often say: Know thyself, know yourself. But how many people can fully understand their own situation? Lot of people make the fatal error, often because there is no deep understanding of their caused. So they choose a new product must also consider their overall strength and profound ability to take over the stall, do not the crucial point of the people, held up his own. The direction of well-known product positioning
Market already has such a majority of homogeneous products, agents must fully understand the features of the product, whether the concept has a unique location, whether it has a unique style propaganda point, it has a strong market impact, it has a persistent potential for development, whether to provide full service support and more. Do not cheap, high-profit products from a name or a door, it dived headfirst into, if caught, and the final boss is doing to make money or to do hard porters, are difficult to weigh. Find out the pricing of products
Many brand-name manufacturers of ancillary products derived no recognition, but in order not to affect the status of the brand in the minds of consumers, the general product pricing will be higher in the no-name prices. The price is too high, it is difficult to stir up the downstream Dealers Desire or a business that is difficult to promote in the market to open to. So they choose this product, be sure to find out whether the products are promoted to support competition Game Rules. The setting of their own position in the factory
For their own professional production line, with a strong management capabilities, but also involved in the industry soon, researchers find it difficult to truly understand consumer demand, companies, agents in addition to passively accept the manufacturers to provide products, ideas, methods obviously things, may wish to position themselves as masters, combined with their own in the market Gundamopa experience and understanding of consumer demand for manufacturers to provide a "fashionable color." No matter how say, how to select agents for the management of new products to be integrated manufacturers, themselves, the market factors in these three areas lie, not because of manufacturers of sugar-coated shells, carried away, sacrifice sacrifice; also not to be able to meet their short-term profits, on Monopoly In hand, hurt manufacturers.
Appliances fiercely competitive agents to choose a new product? - Appliances, new, air-conditioning - HC Network Appliance Industry