subject: Mike Dillard Review: What Is Attraction Marketing? [print this page] In simple terms, attraction marketing is the system of drawing people in to be able to build a network business downline because of one's own success. It is the view of Mike Dillard that rather than focusing on coddling the downline to attract recruits, a network marketer should focus on his or her own strategies for success, as well as their own mind set to become industry leaders, rather than just network leaders. He has also revolutionized the MLM business by traversing the many roads opened by the Internet.
How it Works
Along with the focus on the creation of the mindset of the leader are some tips on how to create leads and build the network market - mostly on line, but also offline. Attraction marketing's main push is for the MLM business builder to give most of his time to work on his or her business; thus, making the enterprise successful. This, in turn, will attract people to follow the system or strategy and adapt it to their needs.
Dillard believes that time is gold. Thus, he sets everything on real time MLM leads. Knowing how to make hay while the sun is still shining is very important to him.
How Can it Work For You?
Sure, a business theory can always be copied. It is tempting to just adhere to the exact image of a principle, and follow it down to the letter. Therefore, it is integral to sift through the whole ideology and just get the main points of the procedure. And then, you could model your business after your mentor's good business practices and make it fit in to your own style.
The absence of personal success negates all the other tenets of attraction marketing because one of the main foundations that a network marketer in this type of MLM business system relies on is to be able to say, "Do as I have done." Before anything else, one must find a way to adapt the business system they wish to use to their own unique markets and make it their own. After which, they can then help their downline to find a way to do the same.
