subject: Creating Your Blog Fast [print this page] Blogging is a new and addictive way to market your business to a vast audience. Do you know what makes a great blog that will attract the right people? Do you have the right ideas about what is and isn't good for your blog? This article will help you with the planning by pointing out all the necessary aspects that a successful blog should include.
When creating a blog you want to build a rapport with the people who are reading your blog. You want to let your readers know that you have the knowledge and information that they need and that they can trust the decisions that you make. The first thing you will need to do after setting up your blog is provide your readers with a valid reason for believing what you are saying. This doesn't mean boring them list endless lists of why you are qualified, but you should state somewhere why you excel in your field.
You will also have to radiate a feeling of authority to your readers. Making the readers believe that you are the expert for what ever topic you are the expert for is one thing, you will now need to communicate the information to your reader in a knowledgeable way that shows your reader who is the boss. Quoting sources and references whenever you share an opinion based on the information you have is not only a great way to show your readers that you know exactly what you are talking about it can prevent trouble makers from "Calling Bullshit" and disputing what you've said.
You will need to not only prove that you have the knowledge in your field to make you and expert but also a passion for what you do. Passion is something you can't fake, people will be able to tell whether or not you have passion from the way you write your blogs. Having passion for your work and putting it across with an enthusiastic tone is the key to having a successful blog.
These two factors combined will get through to your readers from your posts. Having your facts straight is a great thing, but what you will need to do more than just quote them at your readers, you will need to liven them up a bit with some personality, namely: yours. With the amount of things you can do on the internet growing vastly each day your posts will need to be unique and fun if they are to catch and hold the attention of your readers.
With the correct mix of fun and fact your readers will become regulars at your blog. If you are going to write a successful blog then you will need to remember that you are writing for people, throw in some humor even if it is an obvious pun it will get a reaction.
Posting regularly will help to keep your blog fresh and make sure people don't think that is just a dead link. Your readers and any new visitors to you blog will look to see how reliable your posts are to make sure that following your blog won't become a chore. Explaining when there are going to be absences and explaining why to your readers will go a long way to making sure more of them are waiting for you when you get back. It is amazing how understanding people can be when you are up front and honest with them.
Uniqueness, empathy and reality are the three key components that will decide if your blog is a success of a failure. These elements make up a tripod, upon which you will create your blog if you are missing any of these things your blog will ultimately come crashing down. If you can get across the message that you are essentially like them then they will understand you better and they will trust you. In order for your audience to fully understand you, you must cater to their interests, likes and dislikes, in a word you need to become their friend.
Writing fiction is fun but you need to keep your blogs real. Your readers are concerned about up to the date information that is clear and concise and to the point. You will have to be original in what you are saying as your readers will be able to tell if you are just rewriting cliff notes from somebody else's site. Make sure that everything that you say comes across as unique to you and professional.