subject: An Effective Blog Post How To [print this page] Blogging can be one of the most productive Internet Marketing activities you can do. Although many bloggers don't think of blogging as a marketing activity, they just Blog because they enjoy doing it. However, if you are marketing anything on the Internet, whether it is a Network Marketing opportunity, an affiliate program or a product or service of your own, you definitely want to set up a Blog as part of your marketing campaign.
Blogs are very effective because Search Engines like them and people like reading Blogs. Websites end up being impersonal, Blogs on the other hand, are more personal. They give you the opportunity to get to know your customers and or prospects.
The posts, obviously, are the most critical part of your Blog, because you can have the best looking Blog out there, but if the content is boring, it's not going to do well for you. So here are a few tips that can help you in creating really good, fun, successful Blog posts.
1. Keep it informal:
An effective Blog is about YOU and your business. Never forget that. People should be able to get a sense of who you really are when they read your Blog. This is one reason why folks enjoy reading Blogs.
2. Keep it visual:
Videos and pictures are a great way to make your Blog interesting. People enjoy visuals, and it helps to make your Blog look interesting. I mean if you're going to talk about your vacation, why not show pictures to make your Blog post stand out well. Visuals will often do more for your Blog than you can imagine!
3. Keep it helpful:
Talking about yourself and your life is important and it's something that most people don't do enough of. However, at the end of the day people really want to know what's in it for them. Therefore you want to give them some info that will be helpful to them in their business. If you can do that your readers will keep coming back. Be as helpful as you can and give out great tips even if they are tips you'd like to keep to yourself, give them out anyway!
4. Keep it fresh:
All of your Blog posts should not all sound the same. You want your Blog to be a place where people can't wait to check out. So make sure that you have a good mix of Blog posts on your Blog, some more personal in nature and some more helpful. Some should be a bit more formal while others should just be you pouring your heart out. The point is to make it such that when people open your Blog they never know what to expect. Always keep it fresh!
The above posting tips will help you create a more effective Blog. Use these tips to post regularly (at least once a week) to your Blog and you will find that it will help your business in a big way.