subject: Learn How Google Rank Sites - Boosting Tips [print this page] If you are operating a business, you will usually see from forums that it is important to know how Google ranks the websites. No doubt, Google is one of the most important search engines in the world and the number of users is numerous. Every day there are numerous people using this search engine to search for the information they need.
Therefore, getting a high ranking in results page of Google will ensure an exposure of the business website to the users of the Internet. However, Google actually consider a lot of things in ranking a website, and the factors will vary regularly. Therefore, it is hard to chase for the algorithm. But we can still get some basic things about how Google handles a search and how it ranks the websites.
In order to give the most efficient search service to the users, the search engine giant will receive the query from the web servers and connect this query to index servers. These index servers will specialize in searching in the database. They will try to get all the pages which include the queried terms. The message will be send by the document servers to get the required documents. And the page descriptions will generate the search result so that the users could see what they need.
The process seems to be complicated, but the time it takes is actually seconds. This is also the reason why you love to use search engine to handle the problems daily and this is the reason why more and more people will use the search engine.
The convenient search engine service will help business owners to spread the messages through the websites. If you want to increase the exposure your website, try to exchange links with some other websites. If your website address is found in many other reputable websites, such as Facebook, the reliability of your website will increase and the search engine will try to rank your website higher in the results page.
Another thing that the engine looks for is surely the frequency of keyword appearance. Of course, relevancy counts also. But you should bear in mind that a too high keyword density is bad. Some people think that having high keyword density is always good so they will repeat the keywords in the article for many times. This will make the search engine think that the article is keyword-loaded and they will not show the website in the results page.
It means that you have to work out a balance between promotion and information. Some business owners think that this is really hard to achieve. If you are one of them, you can go to search for suitable article writers for you. These writers can write the articles without bringing problems to your website.
All in all, it is not easy to accurately know what Google think when ranking websites. But you can still get a rough idea about how it does. And you can follow this idea to work out your own unique website.