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subject: The Key To Thinking Of A Good Subject Line For An Email [print this page]


When you have a good subject line on your email, it does not take much to get your recipient opening it up to read what is inside. The magic is on your stick if you want to capture their attention.

Not many people get the time to read all the messages they receive in their inboxes everyday. You need to convince someone that the mail he is about to open is not from just another spam robot. Give a good first impression on your subject.

It does not matter how artistically put the contents of the email are when you send them to a person who is not expecting any mail from you. There is a high likelihood that you may end up being trashed before you started off.

There is a way however, which you can use to entice the owner of the inbox to open up your emails. These three tips will show you how to play around with the subject of the email until it is compelling.

Start by giving an offer of some sort. You should have something that can make one have a tendency to be curious. Give a major discount or something. Make sure that this is as enticing as possible because if it is just some ordinary give away, you will let the gold fish slide through your fingers.

You should be able to announce your choicest of benefits. This is what will keep the person focused on your email because it is what will attract him more to keep him interested in reading it.

By the time you are sending that email to somebody, you have probably thought about what that person likes. You will score double points if you are able to anticipate correctly, what that person is expecting and reproduce the key idea in your email.

In marketing, the true worth of your subject line and how effective it is depends on the response you get form people. You need to monitor carefully the progress.

by: Cathy Perkins




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