subject: Copy Editing- Making Content Error-free [print this page] Content writing is the art of writing articles, press releases, reviews and posts for websites so that they can attain good readership over the internet. But there is another process which is involved in the making of a presentable and knowledgeable piece of writing called copy editing service.
There are many companies today that provide copy editing services to their clients. Disparate of general editing, copy editing does not need change in the substance of the text time and again. Copy editing is always done before proofreading which is considered as the last step in the editorial process.
If an editor keeps the use of five Cs in his/her mind for the editorial, it recapitulates his/her job which is making the script rich in:
Clarity
Correctness
Conciseness
Comprehensibility
Consistency
By and large, copy editing comprises correcting spelling, punctuation, grammar, terminology, vocabulary etc. It also ensures that all the characters are complied within the publishers pattern. Moreover, copy editors are responsible for adding headlines, headers and footers and photo captions to the write up.
The work of copy editors also involves certifying that the text flow is rational, reasonable, precise and accurate and that there are no legal troubles involved with it.
Another form of copy writing involves copywriting seo or in other words -search engine optimization copywriting or search engine copywriting is a modus operandi which involves writing of the viewable text on a web page in such a way that it is well read by the surfer including targeting specific terms. The main purpose of copywriting seo is to place keywords suitably in the text to get higher ranking in the search engines for the embattled search stipulations.
SEO copywriting is good only when:-
There are not many keywords and key phrases
The search terms are on the middle end of competitiveness
Money should not be a problem if it is ones own website
The whole idea of SEO copywriting involves in the content pages indisputable content pages that are created have a lone purpose of achieving high rankings.
So one should always go for good copyediting services and copywriting seo as with the help of all such techniques, one can achieve higher rankings in search engines.