subject: The Unparalleled Entrepreneurial Soul Of Vemma [print this page] Vemma was started by a man named BK Boreyko in 2004, and since then has become one of the most notable liquid supplement based companies in the industry today. Their product line simply rocks, and I say that having zero affiliation to Vemma whatsoever. As a writer who has to do critical reviews of companies on a daily basis, I almost never mention my personal opinion of MLM companies. In the case of this product however, I have tried it, and it is amazing.
He has done it before! Yes, Bk Boreyko is not new to the field of turning baby companies into big time ones and the product is definitely not his first success. His first company New Vision which started out in 1995 has already grew to a mind-blowing $1 billion in less than ten years.
This venture solidified BK as an Entrepreneur who really knew his stuff. Not only did he know it, but he also had a keen eye for what is still an emerging trend amongst people all over the world. With this 'New Vision' of his own and a sick amount of capital, it was born.
It is important to look at the customer base for the product as a potential distributor picking a Health and Wellness company. This Company appeals to a larger demographic when compared to companies like Xango and Mona Vie.
Bk Boreyko made it certain to offer the 3 major markets that exist in any field. Vemma, Verve and Next are his three major product lines which do extremely good business every year and for 5 years, have successfully competed against other major companies.
This product has this highest amount of Mangosteen, known to be the most sought-after super fruit. What's with this fruit that make people so fascinated with it? Mangosteen is believed to neutralize free radicals in the body- these bring destruction to cellular integrity. Compared to Xango, it contains higher levels of pure mangosteen.
Targeting the youth market, one product that is designed to hit it is called the Verve. It is an alternative energy drink that is ten times more nutritious and without the bad ingredients that other products such as Monster and Red Bull have.
Lastly, Its 'Next' line of products is geared towards children whose age range is 2 to 12 years old and gives a generous blend of about an ounce of its formula mixed with essential contents such as DHA which contribute to the early development of the children's brain and eye functioning. The fact that BK has done something to be enjoyed and benefited by everyone is evident in his entrepreneurial expertise. Vemma and other reps should take it from BK's practice and perform individual analysis of large variety of customers while building the business.