subject: Seven Points To Have A Good Web Design [print this page] To make sure that you succeed in web design, there are some things that you need to follow. This article outlines them.
You, as a web designer, are also a marketer. Having a website involves advertising a product, a service, or an idea. This means that you must think like a marketer so that your web design will truly sell.
Read as much as you can. Since we do not have time to experience everything that life has to offer, we benefit a lot from reading about the experiences of other people. Read books, newsletters, and other resources on web design. These are important because you get to save your time and your effort. Books are better resources than newsletters are but you do have to spend on them.
Have a narrow target market. Not everybody will have the same reception to what you are offering. You need to segment the market and focus on a certain portion of it. Even if you are a great web designer, you cannot say that you know everything so the best thing you can do is to pick a group of people and focus on providing what they are looking for and what their preferences are. This will let you develop your expertise.
Respond to the needs of your target audience. To do this, you need to first determine the kind of visitors that you get. Are they young or old? What are they looking for in your site? Does the information on your website secure their attention? Are the colors, graphics, font, and content fitting to what the target viewers are looking for?
Having a website requires it to be functional. If it is a choice between beauty and function, the latter should always come first. Just because something is nice to look at does not mean that it will sell. Your website should not just be pleasing to the eye.
It helps to know something about SEO and making copies. Copywriting and search engine optimization are not exactly related to web design but you should still have a basic grasp of these concepts. Since web design is related to marketing, you have to think about terms like visibility and keywords. You should also know a little about the basics of programming. Otherwise, you will end up making a design that is not fitting to your website.
Finally, you need to design a website that will care for the needs and wants of your visitors. Sometimes you have to be edgy and break the rules. But do not do this all the time; know when it is appropriate to do so.
