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subject: Quality And Price - The Secret Behind Dell Pcs [print this page]


What is it about Dell that sets it apart from it's a great number of competitors? Considering the ballooning pc market and its soaring demand in conjunction with brand new and existing companies rapidly taking advantage of this particular growing need, consumers continue to go to Dell for their pcs. But for what reason? It's a secret.

Well, maybe not really a actual secret -- just one that is known by new and loyal Dell followers. That secret is quality and price. Not a real shocker, this we are able to all concede. But finding that perfect dependable item with the right price with all the right functions -- this is a find. And, that's a secret.

For this corporation's launch in 1984, Dell immediately challenged the competition for affordable prices, and has been widely recognized for their capability to offer rock-bottom prices.

The organization's secret to being successful lies in its manufacturing processes. Developing and producing their pcs at their own facilities has allowed Dell to keep costs considerably down.

The corporation further implemented and improved upon its lean production techniques, as well as these low costs directly result in low consumer prices. With pc prices presently as low as $299 for their Mini laptops, $499 for their Inspiron models, $649 for their Studio models and $749 for their XPS models, Dell plainly sets the standard. Their prices are minimal simply because their own costs are minimal. Period. And the customer benefits.

However, price shares some room at the top. Its partner is high quality. With its previously mentioned perfected manufacturing procedures, efficiency (low cost) is merely merely a byproduct. Its true goal is quality. And, this is how Dell sets itself apart from the competition.

From the standard Computers used mainly for web surfing to the sophisticated and best gaming notebook available, all are guaranteed by the quality of it's components, and all include Intel processing chips. These include Intel Celeron, Pentium, Core 2 Duo and Centrio 2. With all laptops carrying these reliable and well-respected processing cores, this is one of the features that really sets Dell apart.

Dell has many followers. They're not only highly happy and diligently loyal, but they have a secret. Their secret is the fact that they found the very best PCs for price and quality. The competition pales by comparison, and they continually research, develop and implement products and advertising strategies to chip away at this market leader. They do this because they realize Dell has unlocked this secret. And it is a secret that this organization is highly effective in sharing with its clients.

by: Barry Jensen




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