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subject: Promotional Proposals Employing Customized Candy [print this page]


When we were toddlers we used to fall in love with this saccharine filled goody called candies. We munch on them and it took us yearning for more until our mouth runs out of pearly white teeth. Even today, adult can't defy the attractive pull of these sweets. No wonder, candy trade is ever booming and ever steady.

Candies are truly influential-whether little children or those young-at-heart are dropping on their knees only to take a bite to a delicious candy. It is no astounding why companies are using the candy prowess to magnetize possible customers. It is omnipresent in product launch and trade show devising more traffic on trade show booths. Aside from just handing it out to people how can a candy be a promotional merchandise itself. How can a custom candy incite up promotional ideas for a business? Here are some ideas on using a customized candy for promotion.

Trade Show Giveaway with a Twist. Dump the conservative candy dispersing in trade shows. At this moment, you will still grant candies but this time it should be shaped into the likeness of your logo. Giving out ready-made candies is dull. However, if you have your logo as an edible pinch makes it more exhillirating. In addition, people will have a brisk recall on your business.

Item launch is an event that most audience would never take for granted. Providing custom candy isn't adequate. Try having customized candies as desserts with a squeeze. If you are launching a current model of a mobile phone, use candies to create a mobile phone-shaped cake that would be serves to very vital guests and attendees. Definitely, a life size cake copy of the item made from sweets will develop a buzz among the visitors. In addition, this will be custom hint in using custom candy.

Don customized candies as wardrobe. Custom candy is not only made for food; it can be transformed into a clothe. Weird as it sound but it is doable. Candies can cover skinny models and walk them through the catwalk. Customized candy fashion show is odd nevertheless very gravitational to the human interest. In fact, it attracts more to media where it can be featured in lifestyle sections and magazine programs.

Those are some hints on how to capitalize custom candies in advertising a product or the candy itself. Without a doubt, success comes in small and sweet packages.

by: Josephus Bonollai..




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