subject: 3 Affiliate Marketing Tips For Greater Conversion Rates [print this page] If you can be passionate about something you're marketing, then that is good but it is doubtful that it's a prerequisite for success. Each product/service is part of a market, and that overall market subject will most likely result in your feelings about working in it. If a particular market does not interest you, then you may want to think about if you'll be happy working with it.
The potential problem is that you may have a hard time getting excited or motivated to market something you don't like. You'll need to be careful with your marketing because sometimes people will be able to tell if your heart isn't in what you're doing. And if you're trying to build a lasting business, then you may be working against yourself. This issue is just one of several you'll need to look at when you're deciding about a product, or market. Never think that your audience will be unable to tell how much you're really interested in their problems.
It's important to choose a domain name that will actually help your marketing efforts. Your website will be about a primary keyword or phrase, so you need to consider that plus the product you're promoting. Don't settle for free web hosts that give you a sub-domain name. Regardless of how you're marketing, you'll want to have a domain with the primary phrase in it for best results.
The power of a testimonial is awesome, and when you get real ones - only use real ones, then put them up asap. The point to remember about testimonials is they are strong social proof for whatever you're selling. The best place to get them is from the sales page for the product you're marketing. Make a video using the testimonial pictures and the actual text, and then you can put that on your site and Youtube as well. Instead of just posting plain text testimonials you can use audio/video testimonials that you can record from the experts or even the customers. Video will make your site more attention grabbing and interesting, and that will only help your cause, too.
When you look at the overall scenario, affiliate marketing can be challenging but it's not hard to do. You must take the time to educate yourself a little bit, and the most important thing to remember is take action. There are lots of successful marketers and the only thing they do is affiliate promotions.
3 Affiliate Marketing Tips For Greater Conversion Rates