subject: Search Engine Optimization For Mlm [print this page] Search Engine Optimization is a significant part of what I carry out every day. It is part of who I am at this point in time. I have been Engaged in seo optimization before Google was started.
A bit of search engine optimization history, before Yahoo there were search engines like Altavista, Lycos and others. This was when seo first came into its own. Certain industries realized quite early that most of the world's active traffic flowed through one or more of these search engines during the week.
Search results optimization has always been about getting your Web pages as high in the search results as possible.
Is the most important thing the quantity of visitors that arrive ? This is an interesting question.
In your business perhaps the number of visitors is not the only important factor, but the quality of the visitors relative to your product is then any position on page one of the major search engines search results is going to potentially bring you some small measure of success.
If you are on page one but in position number 10 then your traffic is truly a trickle compared to what web properties in the number 1, 2 or 3 positions in the serps are getting .
If a hundred visitors daily use a specific search term, and your web property is in position 7 Through 10, you may be entirely lucky to receive just 3 of those searchers. Don't ever think that human searchers evenly click on the top 10 positions. Natives to Mars might but not us landlocked humans. Positions five through ten may get a total of twelve visitors while position three all on its own gets 6 visitors, and the highly sought after positions of one and two may together receive 25-30.
Can you see anything wrong with that math? They don't add up to 100% do they? Correct, you would be, but if you humor me for a moment you will see that of the 100 visitors that arrive at that search result page, a few will click on the commercial paid ads at the top and right and perhaps more than fifty percent will really just try another search term or phrase.
Odd but you do this too right ?
Making people click on your ad in the natural or organic search engine results is another art form entirely. A description such as "The ultimate cure for breast cancer ..." will obviously get far more clicks than a rather ordinary description like "Information on breast cancer..."
The goal however isn't just about just getting into the top 10 positions on the search engines, its really about getting your would-be Purchasers to take action ( on your listing in the search results ).
So, if folks won't or just can't voluntarily link back to your web property using your most wanted keyword phrases what can you do? The answer, is not so simple, but in a way it is, though it requires hundreds or thousands of hours of networking with your peers type of work, you must find a way to get it done yourself.
