subject: Twitter Marketing Strategies [print this page] It helps a lot to recheck and update profiles if at all you do not tweet regularly. The best part about Twitter is the ability to generate a following or like minded people and generate links back and forth while building on the common rostrum you share. It is not advisable to refrain from following links to others in the community and evade Twittering on-and-off. You don't want to earn the reputation of being a mass-spammer now, do you? Twitter is a social engagement site that also calls for the deployment of etiquette and certain globally accepted parameters for healthy interaction.