subject: Brand Your Name With Stubby Holders [print this page] While I would not exactly recommend that you give your customers and clientele stubby holders, it is a good idea if you would like to brand your company name and you're in relation to a stubby holder. For instance, if you're a car company, I might not suggest giving away promotion stubby holders! Nonetheless, if you're a company that sells surfboards, sports event props, or hey, beer - then yea I would suggest it! Stubby holders are a really nice promotional product to get your name out there. You have tried online and offline marketing, but brand marketing is a thing of the future.
Everybody is doing this now because it is fast, it is simply, it's easy and best of all you can purchase the promotional products for cheap and give them away. I know it may seem a little odd giving away free item, but you have to realise that for each person who uses the personalized stubby holders or for every person that sees it, you have a chance of somebody seeing your logo, business name or URL and actually getting curious as to what and who you are. This will mean business. So while you'll be paying out of pocket on a "roll of the dice" it's well worth it, take it from a marketer who has been doing this for years.
Sometimes to see if something works in your best interest, you just have to take a chance. You can customize these entirely with the logo and name, but you could also get them in more than 22 colors! Seriously, pick from blues, blacks and grays, reds, oranges, pinks and purples, greens and yellows, etc. This means branding time! For instance, McDonald's colors are red and yellow. So if they were to purchase some stubby holders for their business, they will purchase a red base and a yellow top coat for the font and the logo or visa versa!
Very cool thought indeed, especially with something as cool as a stubby holder because odds are the drinker with the stubby will be asked by several other people, "hey what is that", and the person says "oh it's my stubby holder". And in begins the convo of the stubby holder, yes, but even the name or logo on it as well. Two chances at business right there in that simple mock situation. Give away 100 and you double up your chances or triple.
So you give away 100, dip into the company funds and probably make cash back which I'm certain will pay back the finances you utilized!
