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subject: Lanyard Designs Can Be Bright And Breezy [print this page]


The range of designs and colors in the lanyard range means that every company should be able to find something that is unique and recognizable. When trying to compete and stay in the minds of consumers, anything which stands out from your peers is a good thing for a business. Even small details like a brightly colored ribbon around a guest's neck will make other people take notice of them and hopefully, the reason why they are there. This could be worn by your own staff at a convention when trying to talk to consumers or it could be given out to guests to make them feel appreciated by your company.

Another reason why color is so important in a lanyard is due to the fact that many companies like to have a unified corporate branding. This means certain colors may need to appear on everything associated with a company, so having a wide range of shades and designs to choose from is crucial. If you want to remind customers of where they are or who your firm is, ensuring they remember your name is important and a strong use of synergy is vital in obtaining this.

If security is important to your event, a no spin lanyard could be a sensible option. If someone wanted to make their way to your event but had no invitation, they could try to wear a similar name pass and hope that in the confusion, having the name turned to the other side would be accepted. With these no spin editions, everyone's name will be firmly facing forwards, meaning anyone who is trying to circumvent the security measures will be spotted more easily. This is not something that most event or convention planners will have to worry about but there will be some events where security measures need to be undertaken.

One of the things to remember about the lanyard is that its potential uses last a lot longer than the event will. The name tag element may be discarded but the holder can be used time and time again and many guests at your event will choose to keep a hold of theirs. This means having information about your company printed on the ribbon can bring benefits for the future. Keep your company name in the minds of people who were at your event by ensuring they see the name every time they use it.

No matter what industry you are working in, there has been an increasing importance on firms to be environmentally aware in everything that they do. Lanyards may not be the biggest drain on natural resources in the world but if every firm does their bit, improvements will be seen. It is possible to buy cotton and organic lanyard options, ensuring there is a green alternative for every event. If you want to be seen to be green, this type of product will ensure your company is commended for taking all the right steps with regards to being a reliable environmental company.

by: Nick Topitzes




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