subject: Business Card Printing - A Whole New Experience [print this page] Business cards may be small pieces of paper with a few information written on it but dont think of it as an easy thing to do. Business card printing is a challenging job. These small pieces of paper say much about who you are and what your company is. Thus, it must be able to project a good image of you so you can make a good first impression.
This is the reason why you should think deeply about the design you want for your business cards as well as its lay-out. There are a lot of factors to consider in producing the ultimate business card. Here are some:
Did you know that the size of your business cards matters a lot? Hence you should be able to pick the right size for it. The standard size is 2 x 3.5 inches. However, you have the choice to customize the size of your cards. There are cards that can be as big as 4 x 4 inches. Just always remember that whatever the size of your card is, it reflects the image and identity of your company. If you print using the standard size, it gives your target market the impression that your business really means business. On the other hand, if you use customized sizes, you make people think that you are pro-style and spirit.
Once you have decided on the size of your business card, you may now proceed to another very important element --- its design. When it comes to design, you have a plethora of options to pick from. However, you must first think of the orientation of your business card. Decide if you want it in portrait or landscape. When you have finally made a choice, you can now decide if you want your design standard or customized. If you want customized business cards, you have options such as cutting your cards into different forms, have them in a different fold or perforation, or use custom inks that will make your cards stand out.
Another element to think about is the substrate that you want to use in your design. Most designs go well with various substrates. You can choose from the following paper stock --- 80 lb text, 100 lb text, 80 lb cover, 100 lb cover, among others. Remember that there are thick and thin paper stocks. Just pick the right one for your business cards. You might, however, want to use a thick paper stock to come up with sturdy business cards. Dont also forget that substrate options go beyond your paper stock. You can consider the following substrates to design your cards --- vinyl, rubber and plastic cards and magnetic back.
When you are already done with your design, you may now go to printing. You may want to go for digital printing or stick to traditional offset printing. If you are ordering a large volume of business cards, you can get them produced through offset printing. However, if you are in a rush, you might just resort to digital printing which can do the job in an instant.
Truly, business card printing has gone a long way. Hopefully, after reading this article, you have found the truth behind the misconceptions about it. All these facts will make business card printing a whole new experience for you.
