subject: Tips On How Google Offsite Factors Can Improve Your Chiropractic Marketing Practice [print this page] It's kind of frustrating when you search Google using your desired keywords and see your competitors' website. Are you wondering if your website is not much liked by a lot of Internet users even if your website is professionally designed and coded? There must be something wrong with your website or chiropractic marketing technique you're currently using.
Worry no more because the best practices are now defined. To improve your chiropractic marketing, you can make use of the following Google offsite factors:
1. Anchor text of Inbound Link
Inbound link's anchor text is for some years an important principle of the Google algorithm. How a link to a page is a vote for that page, so is the anchor text a vote for a keyword for that page. This is the major explanation why when searching popular keywords in Google, Wikipedia ranks on top.
2. The Significance of PageRanking
The significance of pagerank has reduced relatively. There are many examples of low pagerank pages outranking high pagerank pages for competitive keywords. Today, the keywords used in the anchor tag from links pointing to the target page are more important than the links to the target page on its own. Keep in mind that the pagerank that Google displays on the toolbar is outdated. The google toolbar pagerank updates every three months.
3. The Value of Inbound Links
Various pages with high rankings have incoming links from sites that are not related. But the relevance of inbound links can become increasingly more important in the future. Inbound links from other related sites have advanced click-through rate than unrelated sites. The backlinks with the right and competitive keywords applied on anchor text are more essential.
Your chiropractic marketing will be a success and your website will increase its site traffic and views after doing the three Google offsite factors. Good Luck.
