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subject: Diadora Shoes Enters Shoe Arena With Perfect Blend Of Style And Durability [print this page]


Diadora Shoes and sneakers are sporting activities shoes developed and made by Diadora. Diadora is an athletic footwear and clothing maker created by Italian entrepreneur Marcelo Danieli in 1948. The firm has created and commercialized goods for both competitive and non-competitive sports and leisure hobbies. The Diadora footwear collection includes football, tennis, running, cycling and rugby shoes. Diadora also manufactures clothing and fashion merchandise and has manufacturing sites in Italy, the United states, and even Hong Kong. Diadora has been extremely active in the sporting world ever since its conception. Throughout the firms 60 years history, 100s of sports champs have worn Diadora shoes.

Diadora shoes really are premium sports footwear. It is the pick of 1000's of major sportsmen. These sports athletes realize that the equipment they are having can affect their overall performance. Diadora has closely worked with them to determine and analyze what these people require for their sporting activities shoes. These evaluations, combined with technologically sophisticated production approaches, have turned Diadora shoes and sneakers into precision athletic shoes. Great athletes such as Vilas, Mulligan, and the legendary tennis player Bjorn Borg have all contributed to the development of Diadora shoes and sneakers. By combining artisan manufacturing approaches and far more highly sophisticated production approaches, Diadora truly creates outstanding shoes, in both elegance and quality.

Diadora shoes and sneakers have the design, comfort, fit and of course durability that all sportsmen need. The company has put special focus in preserving these qualities which are outlined in their ads. The firm set up a shoes research and development centre that paves the way to the Milan Institute of Biological Enginering Center. This institute actually studies footwear design and of course development. Diadora shoes have the formidable advantages to have been created as an end result of R&D. This has made Diadora shoes turn out to be some of the greatest sports shoes on the marketplace right now. Research and development are the company's priority when creating and developing sports activities footwear.

Diadora is not merely engaged in the making of athletic shoes and clothes but is also actively involved in the sports arena. The organization's engagement with tennis star Bjorn Borg has produced a great effect in the development of the Diadora tennis shoes line. With Roberto Bettega, Diadora shoes and sneakers entered the soccer fields. The Diadora soccer shoes range and Diadora Cycling Shoes line are very popular right now. Diadora retains a close relationship with leading sports athletes, who provide them with feedback and suggestions on their footwear lines. Diadoras engagements with the sports arena has greatly increased their marketability.

From its roots in Italy, Diadora has widened itself throughout the globe. Sports activities really have been the primary motivation for Diadora. They have continued to nurture this inspiration by providing the sports activities community with technologically developed sports activities footwear. Athletes from the past, present and future have worn, put on and will wear Diadora shoes and sneakers, as the company continues to improve their products and widen their product collections. Diadora shoes and sneakers really should be available at your local retailer but you'll be able to order any of them on the web.

by: Rachel Watson




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