subject: The Importance Of Trade Show Display Graphics [print this page] However, to begin with, you need an excellent trade show display graphic designer who is open, knowledgeable and extremely skillful. On the other hand, you also need a highly professional printing service that is capable of executing the designer's ideas on the display material without losing any integrity. If you have a good designer and printing service on your side, you are sure to meet with success at your next trade show.