subject: Marketing Your Mlm Effectively [print this page] MLM, network marketing, referral marketing call it what you want, is on fire in today's economy. In a world with no more job security, massive layoffs and small business closing every day, the world is screaming out for a way to earn money with a low start-up cost and good income potential. MLM is just that. There are no inventory requirements and huge income potential. Many experts refer to it as the last bastion of free society. An average person can make a fortune in their own network marketing business when done right! The key words are when done right.
Perhaps the biggest obstacle to success in network marketing is successfully attracting new distributors and repeat customers. I have been doing this business for more than 28 years. Luckily for me, a mentor taught me early on to generate leads or people willing to check out my deal. This was better than chasing after friends and family. I had people coming to me and I just returned calls and directed them to a presentation. This sure beat the process of begging people to come to a hotel meeting. Who likes meetings? Before I learned all this, I actually quit doing network marketing and swore to never return. It is frustrating the old way. Don't you agree?
Learn how to attract interested prospects and your business will grow much faster. I did this, contacted my list and told them to take a look at my MLM and super-charged my business within 1 year.
Sign-ups happened almost every day and I quickly made it onto the Top Ten Earner List and the Million Dollar Club. I traveled all over the world with all the other top dogs and picked their brains. What I found out was that even though they all had unique ways to build, most of them had some kind of system in place to attract prospects to them instead of selling uninterested people. Most of them comfortably attracted their distributors instead of buying leads or cold calling. This is the way to do it and I can show you how if you stick with me.
Folks, here is the bottom line. You need to have a system in place to attract people to you instead of you soliciting them. When they come to you, it is a totally different deal. Your posture totally changes. You are in control, introducing them to something that they have already established they are interested in.
Want to take it to the next level? Take 5 to 7 smart teammates under your wing and teach them these success strategies. You will be surprised how quickly your business grows. You will enjoy great income and real time freedom. This is what doing MLM successfully can offer.
There are several awesome ways to develop a system like this for yourself. I did it because I was an author and had the contact information of all of my book customers to introduce them to my MLM. Chances are you are not in this same situation, but what you can do is introduce value and build credibility with your new list of friends by sharing excellent information with them that will help them in their quest to become successful. One way is to sell a few excellent affiliate programs that they can use as tools in their business.
This is the gist or the basic idea. Some people call it attraction marketing, because you are attracting people on to your list, they like what you shared with them and are then open minded when you approach them in the future about other things, like your MLM for instance. You then build your list bigger and bigger creating a large ever growing list of potential team mates. You now have an audience...a group of interested, open minded prospects. Isn't that better then begging people to come to a meeting?
Do your due diligence. Search online for Network Marketing Sales Funnels or Software. Many companies now offer programs like this for between $25 and $125 per month. They give you the ability to point and click and put together nice, professional Lead Capture Pages to present your business and collect contact information from interested prospects who arrive at your pages. They also have indepth video training and weekly calls to help you learn how to better market your business online in today's environment.
In a future article I will tell you how to get traffic to your web site, but for now I just want you to investigate some of the tools that are available to you in today's Internet based marketing world. I looked at many of them and some are better than others, so do your homework.
After trying out many of the funnel systems, I paid to have a software developer create one for me with more capabilities than most of the others. It is just easier and more effective, in my opinion. I have shared it with other leaders, my team and you are free to check it out as well. We also offer comprehensive training videos to help you get set up and ongoing weekly online webinars to get you going and effectively marketing your business online and offline.
Expand your vision! Utilize cutting edge tools to draw 50 to 1,000 curious leads to your presentation each week and watch your business explode. Teach your leaders to do the same and really take things to the next level. There is no need to be frustrating in your MLM, with tools like this available.
So, go learn about Online Attraction Marketing Sales Funnels. Come check out my program too, as you do your research. I think you will like it more than most of them.
