subject: Custom Table Runners - Making Your Booth The Place To Be [print this page] Looking to add a little versatile punch to your trade show display this year? Want something that can be changed to suit the time of year, the venue or the audience? Need something that will help build your brand identity and help you compete against the "big boys"? Hoping not to break the bank in the process? There are a number of small things that you can do that will have a big impact on the kind of traffic that your booth sees at a show. Consider ordering custom table runners, to give your trade show booth a finished professional appearance that is sure to draw a crowd.
Custom table runners help to identify your booth and your brand. With your company name, logo, slogan or a combination of the three printed on them, a runner gives your table a real professional image. Available in a variety of different colors, you can change the table cover that the runner sits on at every show if you would like. You can build several different display set ups cheaply, if the centerpiece of all of them is the same table runner. Change your look up for each season. Reinvent your image for each region. Make your company's booth over whenever you wish, without having to commit big bucks to a new design.
Any trade show veteran will tell you that a booth won't get traffic unless it is nice to look at. Trade show attendees don't want to have to puzzle out who you are or what you do. They would rather move along to the next booth than have to figure it out. A custom table runner helps to identify your business to your customers, so that they don't have to do it themselves. Trade show attendees have a lot of booths to visit, and they don't want to waste their time on businesses that don't come across as being professional and organized. How you put your booth together can convey a lot of things about your brand. A nice table sends a positive message.
