subject: Marketing Part 12: Avoid Becoming Spam [print this page] Spamming is now rife on social media networks such as Facebook and Twitter (where they call it "spim"). The search engines, particularly Google, are starting to track both spimming and viral marketing through these networks too, so that they their search results do not include sites that blatantly use these invasive marketing techniques. There is no light at the end of the tunnel for spam; if you are a website builder, you will be subject to limitations for the foreseeable future. Recognizing what it is that constitutes spam (or spim) is important if you want to make a website that will rank on a search engine without being classified as spam and made invisible to the searching public.
