subject: Branded USB drive, Light bulb USB drive [print this page] Obscurity is the worst enemy of marketing effort. If no one knows you exist you won't be able to sell to them. Thus an important part of marketing involves making people aware of your existence. Thus you need to get your brand in your prospects mind and keep it there which is where things like branded USB drive will come in handy. It is advisable to get your brand attached to something that people find useful and use daily.
With progress of technology culture has diverted a lot. Different people have started taking interest in different things. Thus brute force marketing is less effective and does not work these days. You have to be much more creative and sneaky in order to get your message out there.
A branded USB drive is a great way to do this. Basically you need to order a batch of these drives and print your logo on it. Along with printing your logo on the USB drive, you can load data into the memory sticks which serves as a cost-effective way to give your customer access to sales, pricing and promotion of the item. After all the most expensive part of the USB drive is the memory space housed inside it so making use of it for promotion will be a good idea. Files that are preloaded onto a USB drive before distribution include things like PDF version of sales brochure or price list and other Microsoft office files. This files can be locked onto the memory sticks so that they can be copied or viewed but cannot be deleted. They can also be loaded with this protection so that the receiver can delete them after viewing them and use the whole memory space. Locking item will force the receiver to view the things but as they cannot use the memory space it will negate the benefit of the user. One of the simplest and effective things to load onto the branded USB drive is a link to your website. This won't take much space but the link will take the customer to the website of the company.
Innovative designs of USB flash drive are flooding the market these days. An unusually weird drive attracts everyone's attention. Thus printing your company's name on this kind of weird and innovative designer USB drive is a great way to promote your brand name. Such an unusually designed USB drive is a light bulb USB drive. The logo or graphics illuminates when plugged in. It is provided with a large key ring to be easily carried with. It is available with capacity ranging from 512 MB to 8 GB. The price of 1 GB light bulb USB drive is $19. USB specification with 1.0, 1.1, 1.2 and 2.0 are available. At least 10 years of retention with 1000,000 times storage is warranted. No driver is required for Mac, Windows 2000, XP and Vista.
Do not ignore the opportunities to load data into your branded USB drive. When you are paying for the USB drives so make the best use of it to promote your brand.