subject: Cheap Internet Mortgage Leads - Exclusivity Optional [print this page] If you are a mortgage loan officer, you understand the importance of qualified leads that can move from prospect to customer rapidly. Lists from Internet based mortgage lead companies may be current but expensive. Cheap leads may be old. The market has exploded in the last few years, and finding the right balance of quality leads and cost is not easy. It is worth it to take some time to research company policies, methods of lead generation used and whether the leads are exclusive or non-exclusive. Leads that are generated at the vendor will be qualified and only one to two business days old.
The selection you make will be as much based on your company's ability to work with a list quickly as it will be about the quality of the leads. Look for mortgage lead companies that do not buy broker leads or sell their leads to list brokers. This will ensure that these leads are not being given to several other companies, increasing the competition and reducing conversions. If your goal is cheap mortgage leads, make sure you find out how and when they were obtained. Often, the leads are cheap because of their age.
The prospect that is part of the primary target audience is no more than a few days old. Cheap mortgage leads may be previously unsold leads and may be five or more days old. They are often comprised of several different types, from home loans and conventional loan leads to FHA and refinanced leads. Depending on the mortgage lead companies you choose to work with, you may be able to filter the leads, so that you only receive them for types of loans your company specializes in. Ask if these leads are exclusive or non-exclusive. Non-exclusive leads may be sold up to four times.
Many mortgage lead companies offer discounts and incentives and they vary from company to company. Bulk purchases or committing to purchase a specific number of leads within a particular time frame will allow you to save even more on the lists. In addition to bulk purchases, there may be a certain number of leads provided free of charge based on contracted commitments. Buying Internet mortgage leads is faster than traditional methods, and allows your company to begin converting the leads faster. Ready to get started with improving your leads generation process? Now is the best time to look into this part of your business today!
