subject: Clicktale Review - Indepth Look At Heatmaps And Visitor Movies [print this page] The ability to record visitors' clicks, activities, and interactions on websites is not new, but may have been perfected with this latest offer by this website analytics software company. In the review linked in this article, you'll learn what clicktale does, how clicktale is helping online marketers and online business owners, what I like about clicktale, what I don't like, as well as a special offer from Clicktale for MarketingProfessor.com readers.
There is also a video interview with the product creator highlighting some of the top features of the product. In the video you'll see a recording of an actual visitor on the website, scrolling, clicking, time on site, filling out webforms, and more.
This affordable product offers something not available in any other analytics package including Google Analytics.
If you notice a conversion drop on your signup form or shopping cart, users of this product can login to their console, and watch videos of recent visitors to determine why people are not converting on the website. Perhaps they are missing an important piece of information that is below the fold (content that requires scrolling to see it). You can now move that important information above the fold, and observe the results.
Webform analytics funnel gives website owners information about where people are dropping out of the form, how long they take to fill a form, form elements that had to be refilled, were skipped or had bad information in them are highlighted in the funnel, making diagnosing performance issues a breeze.
Visitor heat maps also give information about where people are spending the most time on your webpages. This is particularly important when people are reading terms of service, disclosures, or legal language on the site.
