subject: Home-Grown Creative Technology [print this page] With Creative now branching out into trendier products such as MP4 players, there is a greater need to focus on design and packaging. It will be able to nurture many young students who will be able to design products that can feel proud of. This goal of becoming more innovative and challenging. With movie players in everyone's hands, like MP4 player, the ideas is you can download movies from the net, just as music industry. The movie have to be in a highly compressed form, so it doesn't take hours to download, and has to be political will from the big boys in the movie world. There are high interest on users to use PMCs to get more users to buy movies. It's a brand new way to reach consumers, and if they don't maximise it , users will find a way to rip movies and put them into the players. It's very convenient to the users.
