subject: Dirty Secrets About Your Calcium Supplement [print this page] If a company invests in purity, ecological harvesting practices, certifications, and multiple studies for their ingredient as in the case of AlgaeCal, and a manufacturer uses those selling points to get their finished product to the top (Bone Strength is the number one selling calcium in health food stores today according to available market data), they should at least announce a switch to a lesser calcium, substantially change their packaging, and reduce their price. New formula Bone Strength Take Care was on the store shelves for around $60 per bottle - the most expensive calcium I've seen. If I'm going to pay that much for a bottle of calcium, it had better contain the real ingredient! I hope that consumers and retailers do the right thing and send a message to all companies in this industry who steal the thunder of genuine ingredient suppliers. Look for the logo of branded and well researched ingredients and support those companies who conduct high quality research for their ingredient.
